Damage to an organization’s reputation can have a direct impact on its bottom line, ability to grow and, in some instances, the ability to continue as an organization. Determining an effective way to manage this risk is a challenge for most organizations. Most often done through public relations and marketing, there is another way to help manage this risk: analytics.
In this 60 minute webinar we will cover:
- How analytics can be used to manage reputational risk and what it means for your organization.
- How your organization can address potential issues in the market before they turn into crises.
- How you can combine quantitative analytics, qualitative analytics and existing financial based analytics, to create a detailed analysis of your organization’s reputation.
About the Speaker:
Jeremy Clopton is a Director in the Forensics & Valuation Services division of BKD, LLP. He leads the data analytics and digital forensics practices, specializing in the application of analytics for fraud prevention, risk
management and business intelligence. For more information, visit
bkd.com/bigdata, follow him on
Twitter, or connect with him on
LinkedIn.
